Business intelligence (BI) and data management vendors have not been immune to the allure of the cloud. There are several pureplay cloud BI and data management vendors, and most other BI vendors offer cloud-only products or extensions that support hybrid computing environments. Vendors now recognize that many customers want to exploit the advantages of cloud computing—faster deployments, minimal IT involvement, no capital expenditures and elastic computing. And they are investing accordingly.

For the past six years, the adoption rate for cloud BI has hovered around 30%. Our current research shows a significant uptick in cloud BI and data management deployments. This indicates that cloud BI and data management is also nearing a tipping point. As data gravity shifts to the cloud, BI and data management is following suit.

This report tracks adoption of the cloud by companies that have BI and data management programs. It also captures the drivers, benefits and challenges companies face when implementing cloud BI.